Coaching

The Disciplined Agent

Real estate is about to shift gears. Big time. Only the disciplined will survive. We all wanted agents to be more professional, right. Much like any genie, we got the wish fulfilled but not how we wanted. We have 1995 sales volume but with twice the agents out there, but not for long. If you’re […]

Kobe Or Shaq?

While both had superstar careers, they had different strategies to success. Shaq worked hard enough to be better than his peers. Kobe worked to be the best version of himself. Both wanted championships but each had a different benchmark. Shaq was motivated externally and Kobe was motivated internally. Shaq hated practice and his free throw […]

The Stockdale Paradox

Here’s what they learned from former Admiral and Prisoner Of War on dealing with unknown. Admiral Stockdale was a POW for 8 years and had an interesting opinion on why he made it through 8 years of captivity when others didn’t. Most anyone facing unknown and turbulent circumstances looks to figure out when those circumstances […]

15+ NAR Settlement Predictions From My Broken Crystal Ball

“You must never confuse faith that you will prevail in the end—which you can never afford to lose—with the discipline to confront the most brutal facts of your current reality, whatever they might be.” – Admiral Stockdale, former Prisoner of War for 8 years. I learned about The Stockdale Paradox when COVID happened. It’s a way […]

Quit Fighting Psychology

One day, my entire group got “tricked” by psychology (and some magic) and I didn’t know whether or not to tell them what was happening. At that moment, it made me very aware that I had been fighting psychology instead of using it properly to reach people. First, let me take you back. Overall, I’ve […]

The Confidence Triangle

There are three aspects to a person’s confidence. Confidence In Yourself Let’s admit that almost no one can truly know the appropriate level of confidence they should have in themselves. We lie to ourselves either embellishing how good we are or minimizing how good we are. 80% of drivers think they are better than average. […]

The Habit Mirage

It’s time for a wake up call on habits. We often hear about turning challenging tasks into habits, like cold calling, paperwork or anything else we hate to do. It sounds great in theory – make something a habit, and it becomes as easy as tying your shoes, right? But here’s a reality check: striving […]

Chreosophobia – An Irrational Fear of Dissapointing Others

Chreosophobia (pronounced “kree-oh-so-fo-bee-ah”) is an intense fear that no one talks about or explores, and it is ending real estate agents careers. While many of us are familiar with a fear of failure, this is different. The person isn’t so worried about failing themselves but it becomes almost inconceivable to fail others. “Chreos” (χρέος) is […]

Gold Medal Syndrome: The Danger of Defining Success on Exteral Events

Have you ever heard of the “Gold Medal Syndrome”? It’s a term that captures the essence of basing our self-worth and identity on our achievements. Think of an athlete whose entire sense of self is tied to winning a gold medal. This mindset, while driving us towards remarkable achievements, also has its pitfalls, especially when […]

Bill Dolan on Building Authenic Relationships

In this captivating episode, we’re diving deep with Bill—an Emmy-nominated trailblazer in media and marketing. He brings to the table a storied 30-year career, a life-altering near-death experience, and a revolutionary approach to relationship marketing.

Real Estate Agent Dropped In The Ocean

This is what it is like to become a real estate agent. The gets dropped into the middle of the ocean and is told, “There is land in every direction. Land is closer in some directions and further in others. Now start swimming. Maybe go that way. It has worked for some. Others go that […]

You Have No Obligation To Your Former Self

Think about this idea from Hank Green: “There’s one person I’m definitely smarter than. That’s me from four years ago. That guy knows everything I know now, but less. He’s lived everything I’ve lived, but less. So why should I feel like I have to stick to what that less smart, less experienced guy thought?” […]

Changing Cities And Starting Over with Ethan Frelly

I worked with Ethan Frelly for over 6 years watching him grow from a new agent to a strong agent who was established with his sphere and community. He then moved to the Dallas area to start over where he knew no one and had to start over. I was excited to have him on […]

300+ Leads A Year From YouTube – Matt Leicht

Matt Leicht joins us again to talk about lead generation through YouTube, what works, mistakes, following the algorithm, and much more! Check out his YouTube page here! Here are some highlights: 00:00 – Intro00:50 – Does YouTube still work?02:20 – Which agents will thrive in the future?03:30 – Is there too much competition to start?04:20 […]

Reduce Client Friction

One of the oldest debates in real estate since the internet began is whether or not to force people to register to see homes on your website. This is why Zillow won the battle for real estate consumers’ attention. While agents were holding on to the culture of gatekeeping the listings, Zillow was a spigot […]

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